News & Articles About Blogs & Blogging

Austin PR Firm Launches Blog to Get Companies Connected to Social Media

Austin, TX (PRWEB) November 10, 2006 -- anthonyBarnum Public Relations announces the launch of Blogabilities, a multiple-author blog developed to break open issues relating to public relations and emerging forms of social media. Issues to be discussed in the new blog include the impact of emerging forms of social media on traditional public relations and marketing trends, as well as PR snafus and successful tactics.

With the advent of social media, resources for information have grown exponentially. As a result, social media is reshaping corporate communications strategies. Blogabilities has been created to stimulate dialogue regarding how this shift will impact public communications and image with diverse members of the business and political community.

Key Facts:
Blogabilities is a multiple-author blog featuring the writing of
     Melissa Anthony, founder and CEO
     Mike Chapman, Vice President, public affairs specialist
     Connie Reece, head writer and creator of Blogabilities

Topics to be covered include: social media, public relations, public affairs, governmental relations, crisis communications, consumer strategies, current affairs and occasional, random tangents.

An RSS/XML feed is available for readers who want to receive automatic updating of new postings to Blogabilities.

Market Facts:
Technorati's State of the Blogsophere:

     Now tracking more than 57 million blogs.
     Blogosphere doubles in size about every 230 days.
     100,000 new blogs created every day.

Quotes:
"Executives want to understand how PR and emerging social media are converging. They also want insight into how to best leverage traditional and cutting-edge strategies. Blogabilities is a forum for answering and exploring all these questions. It also gives us, as professionals, trend-junkies and news hounds, a vehicle for experimenting with social media creatively."
--Melissa Anthony, founder and CEO of anthonyBarnum PR

"When it comes to government affairs, politics and public issues, having the grassroots carry themessage has always been effective. No surprise, then, that the political arena quickly picked up on the word-of-mouth-on-steroids aspect of blogging, becoming early adopters of new technologies capable of instantaneously spreading a message across the globe. Now more and more businesses are realizing the necessity of understanding social media."
--Mike Chapman, vice president and public affairs specialist

"Top-down communication strategies and attempts to tightly control the message are increasingly being disrupted by new media. It's all about conversations now. That was the purpose for starting Blogabilities -- to initiate dialogue."
--Connie Reece, head writer and creator of Blogabilities

anthonyBarnum Facts:
anthonyBarnum Public Relations, based in Austin and Houston, is one of the fastest-growing PR firms in Texas.

The firm works with leading companies in sectors including technology, consumer goods and services, energy, financial services, global and regional issues advocacy and real estate.

about anthonyBarnum Public Relations
anthonyBarnum is a full-service public relations, public affairs and marketing communications agency with offices in Austin and Houston, Texas. The firm specializes in high-impact campaigns for companies and organizations in diverse sectors. The team of expert practitioners works in close partnership with clients to define strategies, tactics and best practices that deliver targeted exposure and capture the attention of key audiences. For more information, visit: http://www.anthonyBarnum.com.

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